Factors Influencing Choice of Vending Machine

As more and more operators are taking up vending business, several models of vending machines are introduced into the market in various shapes, sizes and colors. Choosing one from them is quite challenging. The choice of vending machine is influenced by several factors like financial ability of operator, products he would like to dispense, target audience and the location in which he would like to install his machine.

• Financial ability: This is the main factor around which entire process of setting a vending business revolves. Operators always have two choices when it comes to purchase of a vending machine. They can either go for a new one or a used one. Lured by the cost of a used machine some operators make the mistake of purchasing it which in the long run turns out to be pretty costly.

• Products to be dispensed: The kind of product you would like to offer also influences the choice of your machine. In case you offer products targeting kids, say for instance toys; you can go for attractive vending machines with graphics or animations. These machines are highly successful in drawing kid’s attention towards them.

• Target customers: The choice of machine you purchase is also determined by the customers you target. The operation of machine should be very simple and easy whenever you target kids. Any complex operations would not raise interest in the minds of kids and they would not turn towards your machines.

• Location: Location is crucial for success of a vending business. Choice of location depends on variety of factors. Price of the product should also be based on the location of your machine. There is no point offering high priced products when you machine is located in middle class locality.

These simple factors if followed can make vending a huge success. For more instructions and advise on starting a new vending business contact Planet Antares staff.